Privacy Policy

Effective Date: November 25, 2025

Varial Agency (“Varial,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have when using our website and services.

By accessing https://varialagency.com or interacting with our marketing, you agree to the practices described in this policy.

1. Information We Collect

We collect information in three ways:

a. Information You Provide

When you fill out forms, request information, sign up for SMS updates, or contact us, we may collect:

  • Name

     

  • Email address

     

  • Phone number

     

  • Company information

     

  • Any message or inquiry details

     

b. Automatically Collected Information

When you use our website, we may collect:

  • IP address

     

  • Device and browser type

     

  • Pages viewed

     

  • Time spent on the site

     

  • Cookies and tracking data

     

c. SMS Opt-In Data

If you opt in to receive SMS/text messages, we collect:

  • Your mobile number

     

  • Opt-in confirmation details
     We do not share, sell, or rent mobile numbers.

     

2. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve our website

     

  • Respond to inquiries and support requests

     

  • Send marketing emails, updates, and SMS communications (if you opt in)

     

  • Deliver trade show announcements, reminders, or promotional content

     

  • Analyze website activity and improve user experience

     

  • Protect against fraud or misuse of our systems

     

Your information is only used for Varial Agency purposes and is not sold to third parties.

3. SMS/Text Messaging Policy

If you choose to receive SMS communications from us:

  • You may receive marketing messages, promotions, event updates, reminders, and service alerts.

     

  • Message frequency varies based on interaction and campaign activity.

     

  • Message and data rates may apply.

     

  • You may opt out at any time by replying STOP.

     

  • For assistance, reply HELP or contact us through https://varialagency.com/contact.

     

  • We do not share, sell, or rent mobile phone numbers to third parties.

     

SMS participation is optional and not required to use our services.

4. Cookies & Tracking

We use cookies and similar technologies to:

  • Understand how visitors use our site

     

  • Improve performance and analytics

     

  • Remember your preferences

     

You may disable cookies in your browser settings but some features may not function correctly.

5. Sharing Your Information

We do not sell your personal information.

We may share limited information with:

  • Trusted service providers (e.g., analytics tools, email and SMS platforms)

     

  • Legal authorities, if required by law or to protect our rights

     

These partners may only use your information to perform services on our behalf.

6. Data Security

We use commercially reasonable security measures to protect your information.
 However, no method of transmission over the Internet is completely secure.

7. Your Rights (GDPR-Friendly Notice)

If you reside in the European Economic Area, you may request:

  • Access to your data

     

  • Correction or deletion

     

  • Restriction of processing

     

  • Data portability

     

  • Withdrawal of consent

     

To exercise these rights, contact us at the link below.

8. Retention of Data

We retain information only as long as necessary for business, legal, and operational purposes.
 SMS opt-in data is retained only as long as you remain subscribed.

9. Links to Other Websites

Our website may contain links to third-party sites. We are not responsible for their practices and encourage you to review their privacy policies.

10. Children’s Privacy

Our website and services are not intended for individuals under 18, and we do not knowingly collect data from minors.

11. Changes to This Policy

We may update this Privacy Policy periodically.
 The “Effective Date” at the top will reflect the most recent version.

12. Contact Us

If you have questions or requests related to this Privacy Policy, please contact us at:
 https://varialagency.com/contact